Get the latest insights on go-to-market
strategy, SaaS news, and hiring from
around the globe.
Posted by Adam Richardson - 24/05/2023
Key to selling in a downturn
With the current global economic uncertainties, it is natural that companies are re-evaluating their spend, and ultimately looking to do more, with less – and a key step in this review for many Enterprises will be to reduce their spend on systems and products.
So, as a SaaS company, how do you ensure that your product doesn’t fall on this ‘cull list’, when it comes to purchasing new software or renewal time?
Posted by Adam Richardson - 13/04/2023
Advice for your 2023 Strategy
Over the last year, we have seen a shift for a lot of SaaS companies due to global economic uncertainties.
Entering the new Financial Year, it is an ideal time to re-evaluate your business strategy and ensure your business remains agile and responsive to market changes. Your company needs to become "Customer Obsessed", and our latest blog explores how you can do this.
Posted by McKenzie Powell - 16/03/2023
US Pay Transparency
If you recruit in the USA, you will be aware that as of this year, more states have issued legislation to ensure employers comply with laws related to pay transparency.
With fines varying from $100 per violation all the way up to $5,000, ensuring you are aware of the laws, is important for both financial and reputational risk.
Posted by Dylan Hoyle - 26/02/2023
Should BDRs report into Marketing or Sales?
Prior to marketing teams being so closely connected to sales teams within SaaS companies, the Business Development Representatives used to only ever report into sales.
However, now it is more common for BDRs to report into the marketing department - and this seems to make just as much sense as reporting into sales always has. This blog explores the benefits of each approach.
Posted by Hannah Aspinall - 08/02/2023
Five tips to prepare for your upcoming interview
There’s an almost endless amount of interview tips online in blog and video format, but there aren’t as many specifically tailored towards those going for a sales role within a SaaS company.
Here, we look at how you can prepare for your upcoming interview at a SaaS company, share some of our top tips and examine what you can do to stand out against your competition.
Posted by Charlie Lutterloch - 30/01/2023
How to Set Realistic Goals for the Year Ahead
Over the years, you’ve likely become skilled at enforcing self-imposed targets. However, it’s a little more difficult to think on a much larger scale - setting goals that’ll carry you through to 2024.
While it’s advised that SaaS businesses look as far ahead as possible, that doesn’t mean the planning process is easy. In fact, it can be quite the opposite. In order to get ahead of the curve and give your team clear targets to work towards… there’s some work to be done.
Posted by Aiden Ratcliffe - 10/01/2023
Why you should 'double down' on hiring now
With a new year ahead of us, and new budgets likely to be set in place, even more discussions are taking place. Is now the right time to hire more salespeople? Or should we freeze hiring?
Is economic uncertainty something to worry about? Are there enough high-quality candidates out there? What is your competition doing in terms of their recruitment efforts? We’re here to let you know why now is the right time to double down on hiring, for a number of reasons.
Posted by Harrison Scott - 13/12/2022
What will a successful Go-To-Market team look like in 2023?
Attention SaaS company owners: 2023 is the year you need to pinpoint your precise go-to-market strategy, and develop a best-in-class GTM team. Why? Because if you don’t, you’ll fall behind the competition. It’s that simple.
Despite factors such as the pandemic, Brexit, inflation and the cost of living crisis, the number of SaaS companies continues to rise globally - giving company owners both the opportunity to scale their businesses.
Posted by Max Cullen - 13/12/2022
Why empowering your salespeople should be your number one priority
SaaS companies that are looking to scale - or even achieve hypergrowth - in their near future should be aware of one key thing when deciding what to invest in: your employees are your biggest asset.
Without a strong GTM team that has been trained, knows your product inside-out, understands customer pain points and works hard to achieve targets, your business will struggle to grow at the rate you’d hoped.
Get in touch
Select who you are from the dropdown menu
Fill out the form and we'll be right back with you.